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VinTrail
Business Suite
Visitors demand the flexibility to plan their daily itineraries from a broad selection of exciting activities and expect nothing less than a personalised experience.
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VinTrail business management solutions deliver the tools required to achieve the seamless performance needed across every device and touch-point.
Bookings make sense
Charging for a tasting increases the likelihood of a sale and helps you grow your database.
“There is perceived value when consumers interact with wine brands that either charge or don’t charge for tastings but when a wine brand gives tastings for free, the perceived brand value is lower and in most cases this correlates to lower conversion rates as well as average order values” Wine Australia Market Insights Manager Peter Bailey
In the US, the research found that seated private or formal tasting experiences where a booking is required, provided a more personalised experience, and generated a significantly higher amount of revenue per person.
Open your cellar door to thousands of potential new customers.
"Almost three quarters of visitors to cellar doors purchased wine, and this percentage was much higher in small wineries." Wine Australia Research 2018
17,600
is the average number of visitors per winery visitors, but ONLY an average of 572 signed-up to a Wine Club or Newsletter. An online Cellar Door booking system for all tastings will significantly increase your capture rate.
53%
of DTC winery revenue comes through the cellar door, so it makes sense to diversify your offering to include additional winery experiences, vineyard tours to potentially target and attract as many visitors through your doors as possible.
Booking systems make a difference
Increase wine club & newsletter sign-up
52% of DTC revenue comes from your cellar door; make it highly accessible.
Automate & simplify processes to increase visitations & sales
Regulate customer flow coming to your cellar door, so they don’t all come at the same times.
Free up & make better use of your time
User info & ratings help tailor better visitor experiences
VinTrail Booking System
Take online bookings 24/7 for all tastings, winery experiences, regional tour guides, and small cafes or restaurants.
Flexible rate & yield maintenance system
Adapted to wineries not opening regular hours, such as 1st weekend of the month.
Early Bird & Last Minute options optimises booking revenue
Book Now & Pay on Arrival option
Take online bookings 24/7 & enter phone bookings manually
Easy to set up, maintain & use
Payments are made directly into your account via your Stripe gateway.
Increase Visitor Data Capture
You may or may not charge for your tastings, but it makes sense to take bookings as it is the most efficient way to capture visitor data so that you can target them again once they've left your cellar door.
How many visitors come through your cellar door?
How many give you their data before they leave?
Do you simply ask visitors to turn up to your cellar door for a tasting?
This is a missed opportunity to easily capture your visitor data.
Availability found everywhere
Our widgets are a simple & easy-to-use software application that allows you to add your business management solutions to alternative digital platforms.
Add your e-store, online booking & event system to websites or social media platforms
Simple coding makes it easy to plug-in
Embed your widget or have it as a pop-up
Stay in control from your dashboard
Target market
Event Management
Make sure your events target the consumers most likely to book them without any additional advertising.
Create an event registration & payment page in minutes
Accessible across all devices
Registrants are linked to database profile
Interested participants can also register for reminders
MessageBy, sms, & push notification help maximize registrations
Simple redeeming of tickets using mobile or app
Direct to consumer sales
E-Store
Sell your wines DTC via multiple channels in order to increase visibility & sales.
Easy to set up & maintain
Available within your webpage, app, & national market place
Easy to access & purchase across all devices
CRM helps reduce abandonned carts & includes viewed product reminders
Add your store to your website or social media page
IT'S CLOUD-BASED, SO YOU CONNECT TO WHAT YOU NEED,
WHEN YOU NEED IT
GLOBAL E-TOURISM
Regional geolocated directory & itinerary planner
ONLINE BOOKINGS
24/7 bookings across all channels for tastings & winery experiences
MOBILE INTEGRATED EXPERIENCE
Phones are the No.1 choice of access to content & customers expect a great experience
MOBILE APPS & ALERTS
Directory & individual business apps with opt in alerts
E-STORE ENHANCEMENTS
Intuitive & personalised for an enriched user experience
USER RATING EXPERIENCE
Rate users & businesses for a balanced assessment
EVENT MANAGEMENT
Intuitive processes for successful events
ALL TOUCH-POINTS
Alerts, social media, sms, voice, email, API
DIGITAL DATA & CRM INTEGRATION
Aggregate, identify, understand & react
GLOBAL E-TOURISM
Regional geolocated directory & itinerary planner
ONLINE BOOKINGS
24/7 bookings across all channels for tastings & winery experiences
MOBILE INTEGRATED EXPERIENCE
Phones are the No.1 choice of access to content & customers expect a great experience
MOBILE APPS & ALERTS
Directory & individual business apps with opt in alerts
E-STORE ENHANCEMENTS
Intuitive & personalised for an enriched user experience targeting a global audience
USER RATING EXPERIENCE
Rate users & businesses for a balanced assessment
EVENT MANAGEMENT
Intuitive processes for successful events
ALL TOUCH-POINTS
Alerts, social media, sms, voice, email, API
DIGITAL DATA & CRM INTEGRATION
Aggregate, identify, understand & react
Free Private Dashboard
Cloud-based and accessible from anywhere, meeting the hectic needs of every business.
Private CMS allow real time content management & bookings.
User-friendly interface that will feel second nature.
No hardware download needed
More Business Solutions
In-App Marketing & Advertising
Rewards Programs
Geo-location Positioning
Stripe Payment Gateway
Integrate 3rd party API
And More...
And that's not all..
Rich Media
Enrich the engagement you have with your customers by delivering sms videos
Send surveys with 2 way communication.
They're personalised & will visually engage & increased reaction and realtime response.
Business App
Ensure you have a presence across all devices & touch-points
Customise your app to make it as individual as your business
Your app is hosted within the VinTrail app directory
Increase visibility with a presence in the app stores
Send free push notifications instantly
Your app updates dynamically as you revise your webpage
Total Connectivity
Push notifications
Deliver the same open rate as sms, but without costs.
In-app notifications
Pop-ups & banners can easily be added throughout your app to help guide & inform users.
SMS & Voice
90% of sms are read within the first 3 minutes & with an overall open rate of 99% providing you real impact.
Some of our wineries
