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Bookings make sense

Charging for a tasting increases the likelihood of a sale and helps you grow your database.

“There is perceived value when consumers interact with wine brands that either charge or don’t charge for tastings but when a wine brand gives tastings for free, the perceived brand value is lower and in most cases this correlates to lower conversion rates as well as average order values”
Wine Australia Market Insights Manager Peter Bailey

In the US, the research found that seated private or formal tasting experiences where a booking is required, provided a more personalised experience, and generated a significantly higher amount of revenue per person.

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Open your cellar door to thousands
of potential new customers.

"Almost three quarters of visitors to cellar doors purchased wine, and this percentage was much higher in small wineries."
Wine Australia Research 2018


is the average number of visitors per winery visitors, but ONLY an average of 572 signed-up to a Wine Club or Newsletter. An online Cellar Door booking system for all tastings will significantly increase your capture rate.


of DTC winery revenue comes through the cellar door, so it makes sense to diversify your offering to include additional winery experiences, vineyard tours to potentially target and attract as many visitors through your doors as possible.


Booking systems make a difference

Increase wine club & newsletter sign-up

52% of DTC revenue comes from your cellar door; make it highly accessible.

Automate & simplify processes to increase visitations & sales

Regulate customer flow coming to your cellar door, so they don’t all come at the same times.

Free up & make better use of your time

User info & ratings help tailor better visitor experiences


VinTrail Booking System

Take online bookings 24/7 for all tastings, winery experiences, regional tour guides, and small cafes or restaurants.

Flexible rate & yield maintenance system

Adapted to wineries not opening regular hours, such as 1st weekend of the month.

Early Bird & Last Minute options optimises booking revenue

Book Now & Pay on Arrival option

Take online bookings 24/7 & enter phone bookings manually

Easy to set up, maintain & use

Payments are made directly into your account via your Stripe gateway.


Increase Visitor Data Capture

You may or may not charge for your tastings, but it makes sense to take bookings as it is the most efficient way to capture visitor data so that you can target them again once they've left your cellar door.

How many visitors come through your cellar door?

How many give you their data before they leave?

Do you simply ask visitors to turn up to your cellar door for a tasting?

This is a missed opportunity to easily capture your visitor data.


Availability found everywhere

Our widgets are a simple & easy-to-use software application that allows you to add your business management solutions to alternative digital platforms.

Add your e-store, online booking & event system to websites or social media platforms

Simple coding makes it easy to plug-in

Embed your widget or have it as a pop-up

Stay in control from your dashboard

Target market


Event Management

Make sure your events target the consumers most likely to book them without any additional advertising.

Create an event registration & payment page in minutes

Accessible across all devices

Registrants are linked to database profile

Interested participants can also register for reminders

MessageBy, sms, & push notification help maximize registrations

Simple redeeming of tickets using mobile or app

Direct to consumer sales



Sell your wines DTC via multiple channels in order to increase visibility & sales.

Easy to set up & maintain

Available within your webpage, app, & national market place

Easy to access & purchase across all devices

CRM helps reduce abandonned carts & includes viewed product reminders

Add your store to your website or social media page



Regional geolocated directory & itinerary planner


24/7 bookings across all channels for tastings & winery experiences


Phones are the No.1 choice of access to content & customers expect a great experience


Directory & individual business apps with opt in alerts


Intuitive & personalised for an enriched user experience targeting a global audience


Rate users & businesses for a balanced assessment


Intuitive processes for successful events


Alerts, social media, sms, voice, email, API


Aggregate, identify, understand & react

Free Private Dashboard

Cloud-based and accessible from anywhere, meeting the hectic needs of every business.

Private CMS allow real time content management & bookings.

User-friendly interface that will feel second nature.

No hardware download needed


More Business Solutions

In-App Marketing & Advertising

Rewards Programs

Geo-location Positioning

Stripe Payment Gateway

Integrate 3rd party API

And More...

And that's not all..

Rich Media

Enrich the engagement you have with your customers by delivering sms videos

Send surveys with 2 way communication.

They're personalised & will visually engage & increased reaction and realtime response.


Business App

Ensure you have a presence across all devices & touch-points

Customise your app to make it as individual as your business

Your app is hosted within the VinTrail app directory

Increase visibility with a presence in the app stores

Send free push notifications instantly

Your app updates dynamically as you revise your webpage


Total Connectivity

Push notifications

Deliver the same open rate as sms, but without costs.

In-app notifications

Pop-ups & banners can easily be added throughout your app to help guide & inform users.

SMS & Voice

90% of sms are read within the first 3 minutes & with an overall open rate of 99% providing you real impact.

Some of our wineries


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